S&P: Pay-TV Subscriptions Decline for Ninth Straight Year

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S&P: Pay-TV Subscriptions Decline for Ninth Straight Year
admin 2025/09/12 00:44

No sign of relief for industry that saw subscriber loss of 7.1% in 2024
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The traditional pay-TV sector saw a decline in subscriptions for the ninth consecutive year according to a new report from S&P Global Market Intelligence.

The decline was largely due to cord cutting, with penetration dropping from over 80% in 2011 to 34.4% by the end of 2024. This shift reflects a broader consumer preference for streaming services over traditional cable...

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