What If You Didn’t Have to Choose Between Cable and Streaming?
What If You Didn’t Have to Choose Between Cable and Streaming?
admin 2024/09/22 01:07Some of the coverage of last week’s WBD-Charter bundle focused on the idea that you could get HBO for ‘free.’ But there’s a lot more to it: What if you didn’t have to choose between cable and streaming?
There’s no sugarcoating just how bad things have gotten for cable companies: During just the first six months of 2024, a whopping 4 million U.S. homes exited the pay TV bundle, according to research from MoffettNathanson. That number will rise to over 6 million defectors by year’s end, the company forecasts, shrinking the total number of homes who pay for a traditional cable package — i.e., not including services like YouTube TV — to just under 47 million. As analyst Craig Moffett put it in a report a few weeks ago, “The pay-TV ecosystem as we know it continues its inexorable decline.”
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There’s no sugarcoating just how bad things have gotten for cable companies: During just the first six months of 2024, a whopping 4 million U.S. homes exited the pay TV bundle, according to research from MoffettNathanson. That number will rise to over 6 million defectors by year’s end, the company forecasts, shrinking the total number of homes who pay for a traditional cable package — i.e., not including services like YouTube TV — to just under 47 million. As analyst Craig Moffett put it in a report a few weeks ago, “The pay-TV ecosystem as we know it continues its inexorable decline.”
➤➤➤ Continue reading
Last modified by admin 2024/09/22 01:08
