Why Disney-ESPN, Fox, and WBD are wrong about cord-cutters and sports
Why Disney-ESPN, Fox, and WBD are wrong about cord-cutters and sports
admin 2024/02/11 05:12Don’t bet on that joint-venture sports streamer just yet. Here’s why it might not become a new media juggernaut after all.
The jokes arrived almost immediately after the announcement. On Tuesday, February 6, Fox, Disney, and Warner Bros. Discovery unveiled plans to pool their resources into a brand-new mega-streamer, the most robust one-stop-shop for sports on the market. By the end of the day, social media users were snarking about how the trio had just reinvented cable.
Of course, the difference between the forthcoming streamer and cable is that people demonstrably want cable. Or at least they used to. The more apt comparison in terms of joke math might be that, by solving a viewing problem its target audience doesn’t actually have, those conglomerates might actually be reinventing Quibi.
Learn more: https://www.fastcompany.com/91026481/disney-espn-fox-wbd-sports-streaming-service-flaws
The jokes arrived almost immediately after the announcement. On Tuesday, February 6, Fox, Disney, and Warner Bros. Discovery unveiled plans to pool their resources into a brand-new mega-streamer, the most robust one-stop-shop for sports on the market. By the end of the day, social media users were snarking about how the trio had just reinvented cable.
Of course, the difference between the forthcoming streamer and cable is that people demonstrably want cable. Or at least they used to. The more apt comparison in terms of joke math might be that, by solving a viewing problem its target audience doesn’t actually have, those conglomerates might actually be reinventing Quibi.
Learn more: https://www.fastcompany.com/91026481/disney-espn-fox-wbd-sports-streaming-service-flaws
