The sad, lonely secret behind America's never-ending wave of Marvel movies and Disney reboots
The sad, lonely secret behind America's never-ending wave of Marvel movies and Disney reboots
admin 2023/10/24 15:47In 2010, the Walt Disney Company remade "Alice in Wonderland," kicking off a run of 14 live-action remakes of their animated classics that would gross the company $3.2 billion at the domestic box office over the following decade.
That same year, eyeing the coming conclusion of their "Harry Potter" film franchise, Warner Bros. struck a deal to have an entire section of Universal's Orlando resort built out into The Wizarding World of Harry Potter, beginning a brisk, decade-long trade of selling millennials plastic wands and color-coded apparel and homewares. One year later, Sony would reboot the "Spider-Man" franchise, Fox would reboot the "X-Men" franchise, and two years after that DC would reboot the "Superman" franchise.
This wave of reboots and revivals was not a coincidence...
Learn more: https://www.businessinsider.com/tv-movie-reboots-sequels-spinoffs-you-are-what-you-watch...
That same year, eyeing the coming conclusion of their "Harry Potter" film franchise, Warner Bros. struck a deal to have an entire section of Universal's Orlando resort built out into The Wizarding World of Harry Potter, beginning a brisk, decade-long trade of selling millennials plastic wands and color-coded apparel and homewares. One year later, Sony would reboot the "Spider-Man" franchise, Fox would reboot the "X-Men" franchise, and two years after that DC would reboot the "Superman" franchise.
This wave of reboots and revivals was not a coincidence...
Learn more: https://www.businessinsider.com/tv-movie-reboots-sequels-spinoffs-you-are-what-you-watch...
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