Disney Plus Loses 300K U.S. Subscribers For Second Consecutive Quarter Following December Price Hike

2023/08/15 02:44

And Disney Just Announced Another Price Hike. In December, Disney Plus launched a $7.99-a-month basic tier with commercials, bumping up the standalone price of its ad-free tier significantly to $10.99 a month in the U.S.

That was $4 a month more expensive than the Disney Plus launch price in November 2019. Disney Plus hasn't posted domestic subscriber growth since that price hike. In fact, on Wednesday, Disney reported its second consecutive fiscal quarter during which the platform has lost around 300,000 U.S. subscribers.

But get ready for another one -- Disney said the price of its ad-free Plus tier will rise again to...

https://www.yahoo.com/entertainment/disney-plus-loses-300k...